Valentina Ferrer on Walking for That Miami BOSS Show

The BOSS shows have become something of a spectacle in recent seasons, including a VIP-heavy activation in the Dubai desert and one at a baseball park in Milan for its Russell Athletics collab. Its campaigns have become quite the celeb-fest, too.

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For its Spring 2023 show in Miami last week, BOSS enlisted more of today’s buzzy names and entertainment veterans from Pamela Anderson and DJ Khaled to supermodels Naomi Campbell and Amber Valletta. Valentina Ferrer, the Argentinian model and actress (and girlfriend to J Balvin) is a recent BOSS regular, having also walked their last show in Milan.

For the big night, which included a surprise runway cameo by the recently retired Law Roach, Ferrer takes PAPER behind the scenes at the show in the gallery, below.

It’s glam time! I’m in Miami and excited to be getting ready to walk in the BOSS Spring 2023 show. I’m sipping on Enlighten by KAPOWDER, which is my wellness supplement brand, and this drink is perfect for hydrating the skin from the inside out, which I love for feeling fresh and vibrant for the runway.

The look is coming together, and the energy backstage is so exciting!

A room full of amazing designer looks — my favorite! These are pieces from the new BOSS Spring 2023 collection that will debut on the runway, and I can’t wait to put on the first one!

Love this suit so much and these glasses are everything!

Taking my place in the lineup. So ready!

About to hit the runway! These moments are always such a mix of emotions — you can feel the nervous butterflies and so much excitement.

It’s showtime! This is always my favorite part — the moment you’ve been waiting for is finally here and it’s a dream come true every time you get to walk the runway for a brand you love. The energy of the audience is exhilarating!

The show was a huge success — it was such an incredible experience — and now the celebration begins backstage! It’s so fun to do shows with people you admire, like Law Roach, who was AMAZING in the show. I can’t wait for the next one!

The genius Creative Director for BOSS, Marco Falcioni! Grateful for this man.


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